Finding the Problem: Quick Money – Step 2

When you know who your average potential customer is (see tip #1), that is, you have chosen your target audience and understand it is demographic, then you are prepared to think about the offering you will finally pitch to him/her. Actually, that is a powerful point right there: when the time comes, you ought to write your sales pitch as in the event you were speaking with an individual; not as in the event you are speaking to a group – it will be all the stronger for it. However, this tip concerns the offering itself: what ought to you offer?

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